Digital Marketing Executive | Job in Rutland

*Role: *

Digital Marketing Executive

*Location: *

East Midlands, United Kingdom We are a dynamic and fast-growing organization seeking a talented Digital Marketing Executive to join our team. This is an exciting opportunity for a driven individual who thrives on delivering results within the digital marketing space. As a Digital Marketing Executive, you will be responsible for planning, executing, and optimizing digital marketing strategies across multiple channels. Your focus will be on achieving key performance indicators (KPIs) that drive our organization's growth and brand awareness.

*Responsibilities: *

• Develop, implement, and manage digital marketing campaigns to generate leads, increase sales, and improve brand visibility.
• Utilize SEO strategies to improve organic search rankings and website traffic.
• Manage and optimize online advertising campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
• Collaborate with the content team to create engaging and shareable digital content that aligns with our brand voice.
• Leverage data from various marketing tools (e.g., Google Analytics) to measure and report performance metrics.
• Stay updated on the latest digital marketing trends and apply best practices to our strategies.
• Work closely with the wider marketing team to ensure consistency in messaging and overall marketing strategy.

*Qualifications: *

• Bachelor's degree in Marketing, Business, or a related field. A Master's degree is an advantage.
• Proven experience in digital marketing, ideally within a B2B setting.
• Proficiency in SEO, SEM, and social media marketing.
• Excellent project management skills and the ability to work effectively in a fast-paced environment.
• Strong analytical skills with the ability to interpret data and make informed decisions based on insights.
• Exceptional communication skills, both written and verbal.
• A strategic mindset and the ability to think creatively when developing marketing plans.
• Knowledge of marketing automation tools (e.g., HubSpot) is a plus.

*What We Offer: *

• Competitive salary and benefits package.
• Opportunities for personal and professional growth within the organization.
• A supportive and inclusive work environment that encourages collaboration and innovation.
• The chance to work with an experienced and dynamic team.
• Flexible working hours and a hybrid work environment (remote/office). If you are passionate about digital marketing, eager to learn, and looking for a challenging role within a growing organization we would love to hear from you! Apply today and let's shape the future of our brand together.

Skills Required

Skills Required As a Digital Marketing Executive within our dynamic and innovative team, you will possess a unique blend of creativity, technical expertise, and strategic thinking to drive our digital marketing efforts forward. Here are the key skills we seek in this role:

*Digital Marketing Knowledge

• : A solid understanding of various digital marketing channels such as SEO, PPC, email marketing, content marketing, social media marketing, and analytics is essential. You should be able to effectively plan, implement, and optimize digital campaigns to achieve our business goals.

• *Analytical Skills

• : The ability to analyze data, understand trends, and make informed decisions based on insights derived from the analysis is crucial. Familiarity with Google Analytics, keyword research tools, and other analytics platforms will be advantageous.

• *Content Creation

• : Exceptional writing and communication skills are required for crafting engaging content tailored to our target audience across various digital channels. This includes creating compelling headlines, blog posts, social media updates, and more.

• *Design Skills

• : A good understanding of graphic design principles will help you create visually appealing and effective marketing materials such as banners, infographics, and social media images. Familiarity with design tools like Adobe Creative Suite (Photoshop, Illustrator, InDesign) is advantageous.

• *Social Media Management

• : Experience in managing social media accounts for a brand, including content creation, community management, and monitoring social analytics will be beneficial.

• *SEO Expertise

• : Knowledge of search engine optimization best practices, keyword research, on-page optimization, and link building is necessary to ensure our digital properties are optimized for search engines and user experience.

• *PPC Management

• : Familiarity with pay-per-click advertising platforms such as Google AdWords and Microsoft Advertising will be an asset in designing, managing, and optimizing PPC campaigns to drive conversions.

• *CRM Software Knowledge

• : Experience with customer relationship management (CRM) software like HubSpot, Salesforce, or Marketo can help manage leads, sales, marketing automation, and reporting.

• *Technical Skills

• : Basic HTML/CSS skills will allow you to troubleshoot technical issues on our digital properties and ensure optimal performance. Familiarity with A/B testing tools like Google Optimize is also beneficial.

• *Collaborative Mindset

• : As a key member of our marketing team, you should possess excellent collaboration skills, be adaptable, proactive, and able to work effectively in a fast-paced environment. Strong communication and interpersonal skills will enable you to collaborate with internal teams and external partners effectively. By joining our team as a Digital Marketing Executive, you'll have the opportunity to develop your skills, expand your knowledge, and make a meaningful impact on our digital marketing initiatives. We are excited to meet candidates who possess these skills and are eager to contribute to our ongoing success!

About the Company

We are a dynamic and forward-thinking digital agency based in the heart of the East Midlands, specialising in creating innovative solutions for businesses across various industries. With a dedicated team of marketing professionals, designers, developers, and strategists we pride ourselves on delivering exceptional results that drive growth and success for our clients. Our mission is to help businesses thrive in today's digital landscape by providing them with tailored strategies and cutting-edge solutions that truly resonate with their target audience. We believe in the power of collaboration, creativity, and hard work, and we are always seeking talented individuals who share our passion for all things digital. As a Digital Marketing Executive within our team, you will play a crucial role in developing and executing marketing campaigns, ensuring our clients achieve maximum visibility and engagement across various digital platforms. With your expertise, strategic thinking, and creativity, you will help drive our clients' growth while further establishing our reputation as a leading digital agency in the East Midlands. We offer a supportive and inclusive work environment where personal and professional development are prioritised, allowing team members to continuously grow and expand their skillsets. If you're ready to take your career to the next level while working with a diverse and passionate team we encourage you to explore the opportunity with us!